Character Does Matter


Character Does Matter

Doing the right thing

Character Does Matter Mentors develop character and leadership skills in young adults. Grounded in the evidence-based field of Positive Psychology, they use a strengths-based approach to develop character traits in the next generation through a combination of informal discussions and activity-based learning.

this one program addresses two problems

First, more than 55% of veterans feel disconnected from civilian life.

Second, more than one in three young people – that’s 16 million young adults – never had a positive role model or mentor.

Both groups improve their overall well-being through engagement, stronger relationships and developing purpose through serving others.



CDM Mentors connect with youth

Character Does Matter

Character and Leadership Presentations

By sharing stories of real people who exemplify great character and leadership, CDM Mentors demonstrate what it means to live the “If Not Me, Then Who…” ethos – and then challenge students to do the same.

Character Does Matter

Veteran and Youth Mentorship

CDM Mentors build relationships with young adults, helping them develop character and leadership through day-long and multi-day experiences, to include team-building exercises, group discussions and experiential learning challenges. As part of the program, students commit to participating in a service project in honor of fallen heroes.




Submit an Application

Complete an online application to join our team of volunteer Mentors. This opportunity is open to veterans, families of the fallen, and law enforcement & first responders.


Complete an Introductory Online Course

The TMF Ambassador Course can be completed in approximately one hour and provides an introduction to TMF and our programs. You must complete this online course before attending an in-person training session.


Attend an In-Person Training Session

Before becoming certified as a Mentor, you must attend a local training session led by TMF staff. Please see the map below for the next training session nearest you.

National Sponsors

JNJ2  Schultz Family Foundation Logo2

Upcoming CDM Trainings

Ready to get started?

  • Character Does Matter

    CDM Mentor Training - Houston

    Start Time: 10:00am
    14 - Dec - 2019 Get Involved
  • Character Does Matter

    CDM Mentor Training - San Diego

    Start Time: 2:00pm
    18 - Dec - 2019 Get Involved
  • Character Does Matter

    CDM Mentor Training - Atlanta

    Start Time: 9:00am
    18 - Jan - 2020 Get Involved
  • Character Does Matter

    CDM Mentor Training - Chicago

    Start Time: 5:00pm
    21 - Jan - 2020 Get Involved
  • Character Does Matter

    CDM Mentor Training - D.C.

    Start Time: 1:00pm
    01 - Feb - 2020 Get Involved

Bring CDM to your students

The program is completely free for schools and youth groups thanks to TMF’s generous supporters.

request now

Access our lessons in character

Discover lesson plans and videos exploring the 24 Character Strengths available free to all.

access now
Our Duty Is Never Done

Are You Ready To Answer The Call?

Join our Mission
TMF Stats:
001 60,000+ Veterans + Survivors Empowered
002 100,000+ Spartan Members
003 250,000+ Youth Living "If Not Me, Then Who..." Movement